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Tools

As simple as it is to create a video and share it with the world (aka screencasting), I feel that technology for creating a recording of one's desktop interactions (combined with audio) is still somewhat limited. Camtasia is probably the better known desktop/screen recording application. However it only works on Windows. Same goes for the open-source Camstudio. I did find a couple screen recording tools for the Mac.

steak

For anyone that's been in sales, tech or otherwise, a frequently used demand generation tactic is something that a colleague of mine once called the "Steak & Commercial". Customers and prospects are invited to a free steak lunch in exchange for listening to the latest sales and marketing pitch. Ultimately the goal is to uncover new sales opportunities by exposing a product's value propositions to potential influencers and decision-makers.

cloudscaling

Amazon's new Relational Database Service (RDS) has generated quite a bit of buzz as of late. This move propels Amazon forward into the application services provider in the cloud computing arena. I've briefly written about different types of cloud services in an earlier post and outlined differences between Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS), Software-as-a-Service (Saas), and IT-as-a-Service (ITaaS). As cloud-based services gain maturity and adoption, the lines between different "as-a-Service" offerings to blur as providers evolve their service offerings.

san francisco

San Francisco is one of the most visited cities in the world, well-known for its liberal community, hilly terrain, Victorian architecture, scenic beauty, summer fog, and great ethnic and cultural diversity. Living in San Francisco makes it somewhat challenging to organize a 1-day itinerary. There are simply so many places to see! For the first installation of 1-day San Francisco, I will focus on the areas around downtown.

Sending email directly from the MTA (mail transfer agent) on one's server is now considered to be faux pas. Unless you've got that machine configured within DNS (MX record, reverse lookup, etc), it'd likely fail most basic spam checks at the destination mail server. The complexity of the configuration increases if you've got the need to masquerade emails from multiple domains.

Just reading this article on AWS and thought I'd share some interesting numbers (in addition to the Quantcast data I shared earlier):

  • 52 billion objects are stored in S3 and that S3 requests regularly peak at 80,000 requests per second.
  • EC2 is experiencing monthly growth of "almost 10%."
  • Amazon has U.S. data centers in Dallas, Los Angeles, Miami, Newark, Palo Alto, Seattle, and St. Louis, and international data centers in Amsterdam, Dublin, Frankfurt, London, Hong Kong, and Tokyo.

Came across an interesting article today on TechCrunch that talks about the growth in click-fraud rate. According to the research, nearly 2 out of 3 clicks on Google or Yahoo ads are fraudulent. While that statistic is daunting, it's not surprising. Many Internet sites have built their revenue models around serving ads. The formula is simple: generate good content; optimize it for search engines to drive hit rate; serve up ads; rinse and repeat. Execution is often not as simple as one must have compelling content as a starting point. Digg and Plentyoffish have been some of the top revenue generators with reported earnings as high as 901k per month from Plentyoffish.